We have a proud history in innovation, and continue to embrace technology to meet the needs of our clients.
Thinking outside the box
It was the turn of the century. The bicycle was a new invention and a recently qualified precision engineer – William Wilson – began a business that would set in place principles that continue in our company to this day – thinking outside the box.
From those early beginnings of bicycle repairs, printing machinery work and manufacture of some of the first chocolate molds outside of Europe for local factory Cadbury’s, our company began. In 1962, Doug Ross took over the then named Wilson & Wilson with colleague Gerald Hoare. They formed D C Ross Ltd in 1963.
A move to new premises and a flourishing home appliance industry in Dunedin creating new orders in manufacturing sheet metal press tooling were not the only changes for the business in the 1970s. After Doug Ross left, Gerald Hoare and another employee, Jim Bennett, took over.
The 1970s also saw the first move into the automotive industry. A trial order was undertaken to build tooling for Wellington-based manufacturer, Brugger Industries, who were having trouble getting quality tooling delivered on time. The company eventually became our biggest client, and invested in a 50% share.
In 1976, the first fine blanking press was installed in our partially completed new building in Dunedin’s industrial centre, Kaikorai Valley Rd, where we are still situated today. The original order to produce components for the Datsun 120Y seat recliner mechanisms led to major players in the industry realising the benefits of the new technology and projects began flooding in.
Over 40 years, we have continued to grow and thrive with continued investment in cutting-edge technology and innovative in-house expertise. Our aim to lead the way in fine blanking technology and deliver world-class precision tools and components for our clients has seen us embrace change.